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Field Note 11: "Innovation is seeing what everybody has seen and thinking what nobody has thought."

Field Note 11: "Innovation is seeing what everybody has seen and thinking what nobody has thought."

Mar 31, 2026

Field Note 10: "The way to get started is to quit talking and begin doing."

Field Note 10: "The way to get started is to quit talking and begin doing."

Mar 24, 2026

Field Note 9: "Marketing is the tax you pay for being unremarkable."

Field Note 9: "Marketing is the tax you pay for being unremarkable."

Mar 18, 2026

Field Note 8: Thinking dollars are worth more than doing dollars

Field Note 8: Thinking dollars are worth more than doing dollars

Mar 12, 2026

Field Note 7: "Don't cross the box"

Field Note 7: "Don't cross the box"

Mar 3, 2026

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Murph's Field Notes

Weekly lessons from books and hard-won experience.

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